Slow Fashion

On March 12th, graduates at the Institute for Fashion Design in Basel, Switzerland presented their 2011 thesis work. Senta Amacker described his collection as “Slow Fashion instead of Fast Food,” which follows suit with the program’s manifesto:

DOING FASHION

The one, universally valid way to design professional, state-of-the-art fashion doesn’t exist.

We develop different positions & criteria with the students for professional design praxes in fashion. This includes exploring how the formative design process becomes visible through the collection & representation and what qualities are evoked by these means.

TO FIGHT MINDLESS UNIFORMITY

Rejecting a marketing-dominated development of uniform products and representation in fashion we are searching for unique ways of design process praxis. Ways for the development of diversity and actual quality in products, services or technical procedures that are designed for people.

We consider fashion as worthwhile when it communicates positions independent of marketing industry dogmas and is meaningful in relation to a specific context.

In this way it is possible to achieve relevant criteria in the design process and production, richness of artistic expression, as well as compelling representation and a culture of design can unfold in the best understanding of the field.

Some examples of their work (one look from each student’s collection, to emphasize the diversity of their designs):